cameralla: white label
photo club

Cameralla is an online community and e-learning platform for anyone who wants to learn how to shoot magical photos and videos.


Cameralla believes that everybody can benefit from learning to take better photos, but it’s just a matter of timing.

That is why Cameralla has introduced the world’s first “white label” photo club allowing partners to give their customers/visitors/members access to a partner-branded community. In this community you can learn how to take better photos and videos, share photos and videos with other members, and participate in competitions, etc.

Cameralla enables partners to offer a relevant value-add and at the same time increase their brand exposure, loyalty and revenue. 

XY01's role

XY01 is a strategic partner and shareholder of Cameralla and primarily assist with business and concept development, technical and functional requirements, project management of the development team and plays a significant role in fund-raising.


Cameralla opened its platform in beta to Norwegian members in the beginning of 2019 and launched it’s first international partners that summer.

It will launch several new partners and features over the course of the next 2 years, and we are eager to be a part of their growth!


who to talk to

partner, venture & strategy specialist



  • Strategic insight & advisory
  • Concept development
  • Business development
  • Business model
  • Investor presentation
  • Architecture
  • Technical & functional requirements
  • Project management of DevOps
  • Fundraising
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